Growth systems that survive the real floor.
Alex leads Moxie’s work with enterprise IT brands across Hong Kong and APAC — keeping strategy honest, briefs sharp, and delivery accountable from whiteboard to stage.
Before Moxie, he spent years inside vendor and agency GTM. That dual view is why clients get plans their sales teams will actually run — not decks that die in a shared drive.
If it does not move pipeline or presence, it is not a priority — no matter how pretty the slide.