Placeholder — Cloud
HubSpot nurture rebuild for APAC
Lifecycle journeys, scoring, and sales alerts after a regional launch.
Services Marketing Automation
MOXIE
Journeys that nurture — and hand off cleanly.
Design and run automated journeys that nurture leads, personalize offers, and hand off cleanly to sales — without spreadsheet chaos.
Overview
Marketing Automation
Marketing automation fails when it is a pile of orphaned emails. We design multi-channel journeys — email, web, WhatsApp, and triggers — with scoring, personalization, and sales handoff rules that stick.
From HubSpot and Marketo setups to nurture rebuilds, Moxie makes automation an operating layer, not a black box.
Fit
Who it's for
- Teams with a MAP but weak journeys or messy lead scoring
- Event-led marketers who need post-event nurture that sales will use
- Ops leads connecting forms, CRM, and messaging without spreadsheet chaos
Deliverables
What's included
- Journey mapping
- Email / nurture programmes
- WhatsApp & messaging flows
- Lead scoring & routing
- Personalization rules
- Trigger campaigns
- Platform setup (HubSpot, Marketo, etc.)
- Performance dashboards
Process
How we work
-
01
Map
Lifecycle stages, triggers, and handoff SLAs.
-
02
Build
Journeys, scoring, personalization, and platform setup.
-
03
Connect
CRM, forms, WhatsApp, and ad audiences.
-
04
Optimize
Performance reviews and iteration sprints.
Results
Outcomes
- Nurture that moves MQLs without annoying sales
- Cleaner routing and fewer lost event leads
- Dashboards that show journey health, not vanity opens
From the floor
In the work
Visuals that set the tone for this service — swap in final assets anytime.
Selected work
Selected work
A few examples of how this service shows up in market.
Placeholder — Event
Post-event automation system
WhatsApp + email follow-up with CRM sync and SLA routing.
Placeholder — Security
Lead scoring & routing reset
Fit + intent model with clear MQL definitions sales accepted.
Speak · Connect · Convert
Let's talk about
Marketing Automation.
From strategy to activation — we build systems that perform.
